The Švyturys Klaipėda Future Scholarship competition, organized for the ninth time by Švyturys-Utenos alus, invited young changemakers aged 20–35 from Klaipėda city and surrounding regions to participate. Eligible candidates included civic leaders, artists, scientists, athletes, and other young individuals whose work contributes to the development of the Klaipėda region and helps promote its name both nationally and internationally.

From September to October, the public could cast their votes for the 2022 scholarship nominees via the official competition website. Based on the combined votes of the public and the jury, a one-time €4,000 grant was awarded to the most outstanding young talent in the Klaipėda region.

Our role was to manage and promote the annual scholarship competition on behalf of Švyturys-Utenos alus, ensuring consistent communication across social media, as well as national and regional media outlets. We created the website content, maintained the site throughout the campaign, and coordinated the scholarship award ceremony. Additionally, we handled the post-campaign communication to maximize visibility and community engagement.